Alexis' CSIT 155 - Fall 2022 Class Blog

Social Media Management  There are many tools that are useful when trying to maintain multiple different social media platforms. With the many different social media platforms, it can be important to ensure that each ground is covered to reach each person. I think that there are several different social media softwares that will allow one to be the most successful in their own perspective.  "Hootsuite" This system is designed to make using social media easier in many dimensions. This social media organizer has features such as scheduling when to publish, measure your performance, post directly from the app, build fans, track trends, etc. This system does offer a 30 day trial in which you can determine if you would like to move forward with their services starting at $49 a month.  "Loomly" This system also for some of the similar features as mentioned in regards to the "Hootsuite" application. Loomly will allow you to schedule, collaborate, and become inspi...

 Social Media Advertising  In my experience with social media advertisements, they typically are aiming to promote something specific. The advertisements usually place an emphasis on things related to our interest or referenced from our search history due to the way our apps intertwine with another. This often occurs when we have a conversation with someone around us and then scroll through our feed on instagram and see a promotional ad for exactly what we were talking about. Most of believe that this is the government listening to us but this is the best way for businesses to make their most effective marketing promotion.  When promotional ads are presented they typically do take advantage of the imagery, making it appealing to the eye and attracting consumers to their products. I think that this is one of the most important factors when promoting on social media platforms due to the fact that consumers are typically looking for things that catch their eye. I think anoth...

In researching the available tools this week, I found that there are various amounts of sources in which one has the ability to promote their business. I believe that in our current times, using online collaboration tools has become increasingly popular amongst the business world as so many people are participating remotely. An example of this could be through Microsoft Teams in which there are tools provided in the software that allow you to communicate and take the proper steps in order to enhance the project at hand. For social networking, I looked into what Hivebrite had to offer as it allowed for people to share their knowledge, collaborate, get feedback, and enhance opportunities. With a well organized platform like this, business owners and professionals will be able to efficiently make the neccessary adaptions to successfully  grow their business and brand.  I think that google offers so many tools that people tend to miss out on simply because they did not know that t...